The Sweat Store


The Sweat Store is an eco-friendly USA-based leisurewear e-commerce site. It’s for the girl who’s interested in the fashion side of fitness

We worked remotely with The Sweat Store in a mentoring capacity to drive sales from email marketing. We designed and distributed their EDMs as part of the larger marketing strategy, and focus on database acquisition through training in-store staff on how to translate local customers into online supporters.

Deane & Co undertook a monthly review of The Sweat Store’s e-commerce data and provide targets and KPIs to help them measure their progress (and know what to measure in the first place!).