Bianca Mavrick, an eponymous Australian jewellery label, known for playful forms, eclectic motifs and exuberant colours has been growing steadily since it’s launch in 2013. Bianca’s designs are dynamic and sculptural, featuring bold forms and clever colours and the founder sought support from Deane & Co to help grow brand awareness in the Australian market after seeing steady growth in her international audience and stockists.
Deane & Co worked with Bianca Mavrick on proactive PR outreach, marketing and e-commerce strategy and business growth consulting. Our work with Bianca has, to date, resulted in her designs being featured regularly in fashion editorials in well-known Australian titles including Cosmopolitan Magazine, NW Magazine, WHO Magazine, InStyle, Australian Women’s Weekly, Fashion Journal, The Courier Mail, OK! Magazine and Citizens of the World. Her pieces were also worn by Missy Higgins during her support tour with Ed Sheeran, on ABC’s Q&A and by Zoe Foster Blake after strategic gifting to key celebrities. Relationships established with Australian fashion media continue to support Bianca Mavrick’s collection releases.